Once a week, Fashion Carrousel delights her readers with a selection of fashion photography, from editorials to adverts, chosen around a theme. In recent weeks, blue and red dresses, Paris and Peter Lindbergh have received the Fashion Carrousel treatment. Whimsical, visual and thoroughly researched, the blog has become one of my weekly favourites. As luck has it, Fashion Carrousel also happens to be my sister. She’s accepted to answer my questions about her blogging process.
Why did you decide to create Fashion Carrousel after years of blogging under another name?
It started with this wonderful fashion editorial shot by Steven Meisel for Italian Vogue - my favourite to this day. I decided to look for some of his other work. I really didn’t expect it, but three hours later, I was still on my computer: I couldn’t stop looking for more and more pictures! Keeping them in a folder where I would never look at them seemed useless. Instead I created Fashion Carrousel, to share these captivating pictures.
Why the focus on pictures over words?
Because I am bad at writing. Well, not really bad - I have my good days - but too lazy and private to write each week a good article about a topic I like. On my previous blog, there would sometimes be these pretty good articles, and then strings of boring things about my life, how I bought a dress, how my fridge was empty… I felt guilty because I should have tried writing more good updates. Whereas when I do a carrousel, there is no fear of revealing too much, or not being as good as before. These are not my pictures, so it helps me keep distance.
How do you select your topics?
I try to find names of photographers I don’t know yet; some themes are obvious, because they often come back in fashion editorials. I have a notebook where I write themes when they come to my mind, but very often I don’t stick to them. There are some topics I like very much, but when I look for pictures, it just doesn’t click. A good example is Paolo Roversi: his pictures are beautiful, but it took me three months to do a carrousel about them - they were kind of giving me the creeps !
Is there one topics you’d like to do but haven’t dared yet?
Not really, but I tend to stay away from topics where too much nudity/sex is involved. They always make me feel like the 13-year-old girl whose mother looked down on “sexy” fashion editorials. That’s why Ellen von Unwerth was a daring carrousel for me, even if in the end I only published one of the naked pictures I had selected.
Where do you source your pictures from?
Google Image when I begin doing research. I go on specialized sites, like Fashion gone Rogue, only when I want to find a complete editorial in high quality. I also browse The Fashion Spot forum to find scan of older editorials. However, I browse Google Image a lot, and I try to be creative about the keywords. Don’t ask me why, but I feel going on specialised sites at the beginning is like cheating!
Why only blogging once a week?
Mainly because each update takes me a long time: I need a good two hours to find the theme, the pictures, all the references (and the complete editorials when I can)… Plus, I always end up wandering on fashion forums on totally different subjects, and I really cannot spend all my evenings doing this!
Both pictures from Fashion Carrousel
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